Post Tagged with: "advertising"

A closeup of enamel pin with JTF logo

Marketing in Japan

Japan is a unique market. Foreign companies often make the mistake of assuming whatever works for them would work there, too.

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Print Advertising

There is magic still to be found in still images. Even with significant reduction in newspaper and magazine advertisements in the recent years, outdoor ads with little-to-no reading required, for example, can be very effective.

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closeup of a magazine ad for Spectrum Speakers Program

Spectrum Speakers Program

Up until quite recently, American Advertising had been a largely homogenous industry. But thanks to efforts from dedicated people, like our friends from the Spectrum Speakers Program, it is no longer only 1% black.

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