Articles by Phil

a closeup of Intex newsletter

Newsletters

A newsletter, just like any other form of marketing, is largely about timing. Here is a glimpse of our approach at Intex.

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closeup of Intex kayak video

Video Marketing

In the swipe-left-and-swipe-right world, the audience is expecting more and more videos. Generally, the shorter the better.

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closeup of a magazine ad for Spectrum Speakers Program

Spectrum Speakers Program

Up until quite recently, American Advertising had been a largely homogenous industry. But thanks to efforts from dedicated people, like our friends from the Spectrum Speakers Program, it is no longer only 1% black.

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