A print advertising campaign for Continental Tires.
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Articles by Phil
Things I learned from Paul Rand: 3 – Everything is Design
Paul Rand truly lived his life like his famous quote, “Everything is design. Everything!” But perhaps, one fateful accident may have contributed.
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Léger Logo
A logo designed for a Cubist French painter, sculptor, and filmmaker, Fernand Léger, whose work often featured expressionless people.
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Things I learned from Paul Rand: 2 – Always Tweaking
Paul Rand was obsessed with trying to achieve “near-perfection” on everything he worked on.
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Marketing in Japan
Japan is a unique market. Foreign companies often make the mistake of assuming whatever works for them would work there, too.
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