As intense as he was to try to get exactly what he wanted in design layouts, a phrase Paul Rand often used was, surprisingly, “close enough.”
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Articles
Things I learned from Paul Rand: 22 – Solutions
One time, I thought I had a cool logo idea for IBM. When I showed it to Paul Rand, he made one remark that instantly made it better.
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Things I learned from Paul Rand: 21 – AMEX
Paul Rand was commissioned to redesign American Express’ identity program in the early 90s. It was an interesting lesson in corporate design.
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Things I learned from Paul Rand: 20 – Henryk Tomaszewski
Paul Rand once told me there was a lot of artists more talented than him. One of his favorite contemporary artist was Henryk Tomaszewski.
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Things I learned from Paul Rand: 19 – Prediction
Back in 1994, Paul Rand made a prediction about how computers will change our lives. However, it doesn’t seem to be coming true.
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